About us

Our Mission: Your Transparent Bridge for Global Trade

At URSUL GROUP LTD, we have one clear mission: to be the most reliable, transparent, and efficient bridge for import and export between the UK, Ukraine, and the EU.

We understand that in B2B trade, trust is the primary currency. Our business model is built on complete legal security for our clients (through our UK registration) and deep, practical knowledge of the supplier and logistics markets in both regions.

A Message from the Founder, Denys Ursulenko

“I founded URSUL GROUP LTD not just as another trading company. I founded it backed by over 7 years of hands-on experience managing ‘on-the-ground’ procurement, sales, and logistics in Ukraine.

Working in my family’s business (DEN HIM LLC and LS LLC), I was personally responsible for supplying industrial chemicals, fertilizers, and agricultural products to large factories and enterprises. I was the problem-solver who handled everything from sourcing quality products and controlling shipments to managing accounts and logistics.

This experience allows me to understand the B2B market from the inside out. I know what my clients in the UK need, and I know how to navigate the complex supply chains in Ukraine to deliver.

URSUL GROUP is the combination of British legal reliability and Ukrainian operational expertise, built to manage trade in both directions.“

— Denys Ursulenko, Founder & CEO

Our Strategic Partner & ‘DEN HIM LLC’ and ‘LS LLC’ Advantage

To guarantee reliability, URSUL GROUP LTD operates in a formal strategic partnership with our primary supply and logistics partner in Ukraine, ‘DEN HIM LLC’ and ‘LS LLC’.

This established, asset-based company provides the operational power for our UK clients.

This partnership provides:

  • Decades of Experience: Founded and managed by Oleksandr Ursulenko, our partners bring over 15+ years of proven market experience.
  • A Private Logistics Fleet: Direct access to a private fleet of transport vehicles, including specialized chemical tankers and freight trucks, ensuring reliable delivery.
  • Certified Warehousing: Access to certified warehousing for the safe storage, handling, and consolidation of industrial and agricultural goods.

This partnership means our UK clients get the best of both worlds: the legal security of a UK contract with URSUL GROUP LTD, and the operational power of a major, asset-rich partner in Ukraine.